Arno Diepeveen (1962) is an xsellerator™, a business growth strategist, a pioneering sales blogger, a boardroom consultant for fast growing companies, the founder of Holland’s first pure sales consultancy company (Artemis Performance Management), an ex-board member of the Sales Management Association, and currently the Chief Executive Salesman for ARNO masters of sales.

Arno is highly passionate about the quickly changing role of salespeople and sales organizations due to the Internet. Customers are getting smarter and primary purchasing decisions are often being made without the help of professional sales people. In addition, customers are easier than ever to find, engage, and approach.

The classical hunting culture doesn´t work in online communities. Permission marketing, on the other hand, can have tremendously positive consequences which will eliminate acquisition forever. This is a blessing for every salesperson and customer! Due to this development, salespeople and commercial organizations will need to change their mindset in order to thrive.

During Arno´s presentations, he provides colorful examples from the more than 250 organizations he´s helped to achieve sustainable sales growth during his 20 year career as an entrepreneur. He is optimistically concerned about the persistent conservatism of sales organizations when it comes to their online activities. His humorous and confrontational keynotes point a finger at how life in the future will unfold if companies refuse to embrace the online scene. As an experienced specialist, Arno demonstrates how a salesperson and entrepreneur can use online opportunities and tools to double turnover and profit every year.